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Even the most well-thought-out project plan is just a stack of paper if it isn’t coupled with a plan for implementation. Any person with even a bit of knowledge can setup an audiovisual presentation, or turn on a video camera.  However, true implementation is much more that putting up a speaker, or turning on a light. MB4 Productions defines implementation as clarifying objectives, assigning tasks with deadlines, and charting your progress in reaching goals and milestones.  After all these things have been completed, the job of setting up stages and bringing in camera crews can be arranged.

Objectives: Objectives should be crystal clear and specifically spelled out, since we use these as a building block for the rest of the implementation plan.

Time allocation: Each task should be paired with an appropriate time frame for completion. MB4 Productions is aggressive but reasonable with time allocation in order to ensure not just completion but competent work.

Progress: A member of our management team is always in charge of monitoring each task’s progress and the completion percentage of each objective. When delays occur, we try to get to the root of the problem. Did the person responsible drop the ball? Did he or she have too many responsibilities to handle? Did a third party, such as a supplier or the bank, fail to hold up its end of a deal? MB4 Productions then adjusts our plan appropriately to account for the delay, and make a note of the previous deadline and the reason it was missed.

While the above steps may seem like overkill, the early days of an implementation are critically important; it’s a time when good patterns are set and also probably a time that extra hours here can make for reduced stress later. The more efficiently you start implementing your project plan, the more likely it is that it will succeed all expectations.

Once onsite, MB4 Productions has never failed in a project or task we have set out to produce. We believe in a strategy of "double failure". The concept of this strategy is simple: to have a solution for any problem that might arise due to a double failure.

As an example of this principle, we will use a real situation that occurred just months ago.

MB4 Productions was contracted to produce a live webcast based in Charleston, SC.  Our implementation plan called for us to upload a video to our studios back home for broadcasting purposes.  Upon failure of the upload (1st failure), MB4 productions contingency plan was to secure the use of a local teleconference facility to send the video directly to the broadcast studio.  Upon failure of the teleconference failure (2nd failure), MB4 Productions’ strategy was to rent a vehicle, and drive the video directly to the broadcast studio (9 hours away) to air the webcast in person.

In this situation, MB4 Productions did in fact have a double failure.  The internet in Charleston went down suddenly, and an upload was not possible.  And, upon arriving at the local teleconferencing studio, a fire the day prior had destroyed all communication devices.  At this point, MB4 Productions rented a car locally, and drove throughout the night to arrive in Miami the next morning, ready to broadcast the webcast internationally, in person.

The event was a huge success.  However, without the implementation process of MB4 Productions, there would not have been much hope of a successful outcome. The reason MB4 Productions is a leader in our field is because of commitment to quality, our extensive knowledge, and our innovative approach.




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